Manager/Senior Manager, Digital Marketing
Company: BridgeBio Pharma
Location: San Francisco
Posted on: April 1, 2026
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Job Description:
Mavericks Wanted When was the last time you achieved the
impossible? If that thought feels overwhelming, you might want to
pause here, but if it sparks excitementread on In 2015, we
pioneered a “moneyball for biotech” approach, pooling projects and
promising early-stage research from academia together under one
financial umbrella to reduce risk and unleash innovation. This
model allows science and small teams of experts to lead the way. We
build bridges to groundbreaking advancements in rare disease, and
develop life-changing medicines for patients with unmet needs as
fast as humanly possible. Together we define white space, push
boundaries, and empower people to solve problems. If you're someone
who defies convention, join us and work alongside some of the most
respected minds in the industry. Together, we'll ask "why not?" and
help reengineer the future of biopharma. At BridgeBio, we value
curiosity and experimentation—including the ethical & thoughtful
use of AI to improve clarity, speed, and quality of work. What
You'll Do We are seeking a strategist to lead Omnichannel & Media
efforts for the development of late-stage commercial assets.
Reporting to the Associate Director, Digital Marketing, this person
will translate brand strategy into an integrated, field-aligned
media plan and ensure seamless execution across HCP and patient
audiences. The role is ideal for someone who thrives at the
intersection of science, strategy, and storytelling, and has
experience in customer research, channel planning, product
launches, media investment and on-the-ground media execution. You
will be responsible for the evolution of content and channels for
each product launch. You’ll partner closely with existing media,
creative, social, analytics and technology SMEs, as well as
cross-functional teams including brand marketing, medical affairs,
and corporate communications. Responsibilities Lead omnichannel
launch readiness by building and managing the integrated digital
launch plan, aligning channel tactics to brand strategy, clinical
milestones, and commercial readiness timelines. Develop and execute
digital and media strategies across channels, including websites,
email, SEO, organic social platforms and all paid media channels.
Establish launch measurement framework in partnership with
analytics, defining KPIs, tagging plans, dashboards, and
optimization processes to drive continuous improvement post-launch.
Lead agency and vendor management across media, web development,
CRM operations, and creative partners, ensuring clear scopes of
work, disciplined workflows, budget stewardship, and high-quality
output. Ensure all digital touchpoints reflect scientific accuracy,
brand integrity, privacy policies and are optimized for target
audiences. Advise brand marketing leads on translating complex
scientific and clinical content into engaging and accessible
digital formats. Build scalable omnichannel processes, templates,
and best practices that can serve as a repeatable model for future
BridgeBio product launches. Where You'll Work This is a hybrid role
and requires in-office collaboration 2x per week in our San
Francisco Office and 1x per week in our Palo Alto office. Who You
Are 6 years of relevant experience with a strong focus on paid
media channels in the biotech or pharmaceutical sectors Successful
product launch or major indication expansion experience is
required, preferably in rare disease space Experience managing
content and channel strategy, website optimization and SEO programs
in regulated environments. Familiarity with common pharma/biotech
stacks and workflows (e.g., CRM, marketing automation, CMS, Veeva
ecosystem), and can partner effectively with analytics/ops teams
Familiarity with MLR process, healthcare compliance, privacy (e.g.,
HIPAA), and digital accessibility best practices. Strong project
management and cross-functional stakeholder collaboration
capabilities Proven self-starter with the ability to define
objectives and pivot when priorities change LI-LN1 At BridgeBio, we
strive to provide a market-competitive total rewards package,
including base pay, an annual performance bonus, company equity,
and generous health benefits. Below is the anticipated salary range
for candidates for this role who will work in California. The final
salary offered to a successful candidate will depend on several
factors that may include but are not limited to the type and length
of experience within the job, type, and length of experience within
the industry, educational background, location of residence and
performance during the interview process. BridgeBio is a
multi-state employer, and this salary range may not reflect
positions based in other states. Salary $143,700 - $191,500 USD As
a global company, our comprehensive benefits may vary based on
location. We have high expectations for our team members. We make
sure those working hard for patients are rewarded and cared for in
return. For USA based roles: Financial & Rewards Market-leading
compensation 401(k) with employer match Employee Stock Purchase
Program (ESPP) Pre-tax commuter benefits (transit and parking)
Referral bonus for hired candidates Subsidized lunch and parking on
in-office days Health & Well-Being 100% employer-paid medical,
dental, and vision premiums for you and your dependents Health
Savings Account (HSA) with annual employer contributions, plus
Flexible Spending Accounts (FSA) Fertility & family-forming
benefits Expanded mental health support (therapy and coaching
resources) Hybrid work model with flexibility Flexible,
“take-what-you-need” paid time off and company-paid holidays
Comprehensive paid medical and parental leave to care for yourself
and your family Skill Development & Career Paths: People are part
of our growth and success story - from discovery to active drug
trials and FDA pipelines, there are endless opportunities for skill
development and internal mobility We provide career pathing through
regular feedback, continuous education and professional development
programs via LinkedIn Learning, LifeLabs, & BetterUp Coaching We
celebrate strong performance with financial rewards, peer-to-peer
recognition, and growth opportunities
Keywords: BridgeBio Pharma, Stockton , Manager/Senior Manager, Digital Marketing, PR / Public Relations , San Francisco, California